{"id":601,"date":"2018-01-01T12:00:00","date_gmt":"2018-01-01T12:00:00","guid":{"rendered":"http:\/\/dstanca-recovered-594"},"modified":"2018-01-01T12:00:00","modified_gmt":"2018-01-01T12:00:00","slug":"scandalul-facebook-cambridge-analytica-ce-si-de-ce-se-intampla","status":"publish","type":"post","link":"https:\/\/dstanca.net\/?p=601","title":{"rendered":"Scandalul Facebook \/ Cambridge Analytica: ce \u0219i de ce se \u00eent\u00e2mpl\u0103"},"content":{"rendered":"<p>Facebooke \u00een fa\u021ba unei crize f\u0103r\u0103 precedent.<\/p>\n<p>Ce se \u00eent\u00e2mpl\u0103 de c\u00e2teva zile \u00eencoace va fi material de studiu \u00een teze de doctorat despre comunicare, managementul situa\u021biilor de criz\u0103, impactul jurnalismului \u00een fluctua\u021biile bursei, responsabilitatea social\u0103 a gigan\u021bilor din tech\u2026 \u0219i asa mai departe.<\/p>\n<p>[Context: Stirea ini\u021bial\u0103\u00een format video, aici. Plus:un scurt Q&amp;A]<\/p>\n<p>Care e ultima pies\u0103 din efectul de domino care pare a se genera e greu de prev\u0103zut.\u00a0Momentan, spirala ve\u0219tilor proaste pentru Zuck continu\u0103:<\/p>\n<p>\u00cen opinia mea,Cambridge Analyticanu sunt dec\u00e2t ni\u0219te escroci deveni\u021bi corpora\u021bie, profit\u00e2nd din plin de bre\u0219ele existente \u00een modul \u00een care datele pot fi manipulate cu rea voin\u021b\u0103, de banii murdari ai politicienilor din \u00eentreaga lume \u0219i, nu \u00een ultimul r\u00e2nd, de naivitatea clien\u021bilor \u2013 izvor\u00e2t\u0103 din ne\u00een\u021belegerea modului \u00een care func\u021bioneaz\u0103 ecosistemul digital.<\/p>\n<p>A\u0219a func\u021bioneaz\u0103 targetarea pentru orice produs: c\u0103 e un telefon nou sau un politician, conteaz\u0103 mai pu\u021bin. Despre asta este \u0219i a fost mereu vorba \u00een marketing: profilarea c\u00e2t mai exact\u0103 a datelor consumatorilor, targetare, generarea de curente de opinie etc.<\/p>\n<p>\u201cNou\u201d e doar faptul c\u0103 planeta afl\u0103 \u2013 sau con\u0219tientizeaz\u0103 \u2013 asta acum \u0219i c\u0103 metodele de colectare \u0219i profilare s-au rafinat, datorit\u0103 tehnologiei, si c\u0103 au fost duse la rang de art\u0103 deFacebook(si, s\u0103 nu uit\u0103m,Google).<\/p>\n<p>Discu\u021bia public\u0103 este util\u0103, totusi: le atrage aten\u021bia celor care folosesc \u00een mod imoral \u0219i \u00een scopuri discutabile aceste tehnici (repet: vechi!) c\u0103 ar fi bine s\u0103 se mai g\u00e2ndeasc\u0103 o dat\u0103 la riscurile care vin la pachet cu asta. Nu \u00eenseamn\u0103, evident, c\u0103 fenomenul va disp\u0103rea. Nu spera\u021bi \ud83d\ude42<\/p>\n<p>Azi cade (sau se reinventeaz\u0103) Cambridge Analytica iar Facebook e afectat serios (dar pu\u021bin, momentan). Alte N companii sau structuri controlate de state, de acela\u0219i tip, func\u021bioneaz\u0103 bine-mersi \u0219i vor func\u021biona \u00een continuare \u2013 fie c\u0103 ne vor \u201cvinde\u201d scutece, hamburgeri, idei sau politicieni.<\/p>\n<p>Important e s\u0103 \u00een\u021belegem cum func\u021bioneaz\u0103 aceste mecanisme \u0219i s\u0103 decidem, fiecare dintre noi, dac\u0103 vrem sau nu \u2013 \u0219i p\u00e2n\u0103 la ce limit\u0103 \u2013 s\u0103 fim parte din joc. Fie c\u0103 suntem companii sau indivizi.<\/p>\n<p>#VaUrma<\/p>\n<p>UPDATE. Pe harta clien\u021bilorSCL Group\/ Cambridge Analytica, publicat\u0103 de Channel 4,apare si Rom\u00e2nia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebooke \u00een fa\u021ba unei crize f\u0103r\u0103 precedent. Ce se \u00eent\u00e2mpl\u0103 de c\u00e2teva zile \u00eencoace va fi material de studiu \u00een teze de doctorat despre comunicare, managementul situa\u021biilor de criz\u0103, impactul jurnalismului \u00een fluctua\u021biile bursei, responsabilitatea social\u0103 a gigan\u021bilor din tech\u2026 \u0219i asa mai departe. [Context: Stirea ini\u021bial\u0103\u00een format video, aici. Plus:un scurt Q&amp;A] Care e [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-601","post","type-post","status-publish","format-standard","hentry","category-business"],"_links":{"self":[{"href":"https:\/\/dstanca.net\/index.php?rest_route=\/wp\/v2\/posts\/601","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dstanca.net\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dstanca.net\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dstanca.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dstanca.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=601"}],"version-history":[{"count":0,"href":"https:\/\/dstanca.net\/index.php?rest_route=\/wp\/v2\/posts\/601\/revisions"}],"wp:attachment":[{"href":"https:\/\/dstanca.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=601"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dstanca.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=601"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dstanca.net\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=601"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}